From the category archives:

Feature Focus

ROC Feature Focus – TNT Double Optin Maximizer

January 26, 2012

Building your list is critical to your long-term marketing success. So, if you’re doing a double opt-in sequence on your website how many people are you losing because they didn’t complete the process? Normally, double optins are captured by sending an email to the person who is trying to sign up that they must then [...]

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Email List Management – Who Does It For You?

June 16, 2011

There are many ways to manage lists of emails. If your online you are probably using a service of some type. Are you getting the most from your list – do you even know what it should be doing for you? While list management probably ranks up there as one of the most boring topics, [...]

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Can You Send an Email to Multiple Lists with Ease?

May 5, 2011

What is multi-send and why do you care? If you are like most marketers, over time you have put together a variety of lists. Maybe even in different contact management applications. You have merged, split, dissected them umpteen times trying to reach the right mix of topic driven lists that are not so specific and [...]

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6 Key Features to Evaluate When Choosing Your Affiliate Software

March 3, 2011

When evaluating Affiliate Marketing Software you will have a list of features in your mind. There are the basic features that most software will adequately cover. Then there are the features that will set you apart and allow you to manage your affiliates in a dynamic and flexible manner to reap the most benefit from [...]

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Feature Focus – TNT Double Optin Optimizer

February 24, 2011

Building your list is critical to your long-term marketing success.  So, if you’re doing a double opt-in sequence on your website how many people are you losing because they didn’t complete the process? Normally, double optins are captured by sending an email to the person who is trying to sign up that they must then [...]

Read the full article →